高分、电竞促进显示器出货量大增

Release time:2019-07-26
author:AMEYA360
source:电子说
reading:1971

  最新发布的《IDC 2019年第二季度High Performance PC Monitor 市场跟踪报告》显示,2019年第二季度高分辨率显示器(2K以上)出货量为52.6万台,同比增长57.4%;电竞显示器(144Hz以上)出货量为49.2万台,同比增长101.7%。

高分、电竞促进显示器出货量大增

  因“6.18”电商促销驱动节点,“高分”、“电竞”两大产品出货量增长迅速。价格下调是其增长的主要动因,此外,屏幕“大尺寸化”、网吧需求提升和商用场景不断增多等因素也是推动“高分”和“电竞”两类产品出货量增多的原因。

  “大尺寸化”价格下调驱动高分显示器出货量增长

  面板“大尺寸化”已是2019年显示器市场的主旋律。更大尺寸的显示器产品必然要求更高的分辨率才能达到理想的显示效果。根据IDC数据,27寸以上的显示器中2K+以上占比为35%。随着高分显示器产能的提升,价格也逐步降低,如,同尺寸的2K与1080P的价格差距也逐渐缩小。价格的下滑必然推动用户向高分产品转移,大尺寸高分市场存在巨大的增长空间,厂商还需要丰富自身产品线,迎合更多用户需求。

  网吧对电竞显示器的需求提升

  网吧行业经过长时间的下滑,到2019年网吧数量的下滑已经开始放缓,存活下来的网吧也开始寻求转型之路,催生了电竞网吧、电竞酒店等新业态。随着电竞网吧不断承接电竞赛事,因此对电脑配置的要求也越来越高,“电竞”显示器已成为电竞网吧的标配。

  商用市场场景延伸,驱动高分、电竞显示器增长

  不断丰富地商用场景对高分、电竞类显示器的需求越来越大。以往商用显示器多应用于通用的办公场景,使用操作简易的办公软件,而现在随着越来越多的专业应用场景出现,如专业设计,影视制作、摄影制图、3D建模和电子竞技等,对分辨率、刷新率都提出了更高的要求。我们甚至看到在商用领域,专业设计和制图的需求明显带动了4K显示器的增速。

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