Samsung hopes its new $1,000 <span style='color:red'>Galaxy</span> Note 9 will grab iPhone users and reverse disappointing sales
The Galaxy Note 9 features one of the biggest screens and internal storage sizes on the market, along with one of the highest price tags to match its high-end specs.The South Korean electronics giant is looking to target high-end users, in addition to luring consumers away from Apple's iPhone X.There will be two versions of the device — one with 128GB internal storage and one with 512GB storage, or twice the iPhone X's storage. The smaller storage option starts at $999.99 while the larger one has a $1,249.99 price tag, which puts it above the most expensive version of the iPhone X.The Note 9 comes with a 6.4-inch screen, one of the biggest on the market, and Samsung's S Pen, a stylus for doodling or taking notes.Samsung's launch comes at a time when the company's mobile division has been struggling. Operating profit in its mobile unit in the second quarter fell, and it's facing more competition, particularly from Chinese Android rival Huawei, which has recently become the world's second-largest smartphone maker by market share, moving ahead of Apple.The Note series of devices has never been a huge seller by volume but is an important category for Samsung because of the higher margin. Analysis firm Counterpoint Research estimates that there are over 100 million users with one of the company's flagship devices such as the Galaxy S9 or S8. Those are the users Samsung would want to persuade to upgrade to the new Note 9.CNBC | Magdalena Petrova Samsung Galaxy Note 9"But it could also attract some competing Android users or dissatisfied iOS users [who are unhappy] with battery life, limited storage, smaller screen size or less exciting software experiences," Neil Shah, a research director at Counterpoint Research, told CNBC by email.'Fortnite' on AndroidSamsung will be hoping its key features, like the S Pen, will make its device to stand out against the competition.Other key features include:Samsung's claim of all-day battery life.S Pen stylus with Bluetooth so you can use the button on it to take selfies, change music tracks and use certain apps.A dual camera that can automatically detect the scene and subject of the picture and adjust features like brightness or contrast.Wireless charging.The Note 9 will be available for preorder at 12:01 a.m. ET Friday.Perhaps Samsung's biggest marketing ploy is to draw users in with its announcement about hit game "Fortnite," which has attracted over 125 million players and over $1 billion in revenue. Epic Games, the developer behind "Fornite," announced Thursday that Samsung Galaxy users will get advanced access to the beta version of the game for Google's Android operating system. In addition to the Note 9, some of Samsung's older flagship phones and tablets will also get access to the game.Samsung said that those who preorder the Note 9 by Aug. 23 can get special in-game currency for a discounted price. The Android release of the game has been highly anticipated and could draw even bigger numbers to "Fortnite," a trend Samsung will be hoping to capture to help sell the Note 9.AI, 5G focusSmartphone shipments fell 1.8 percent in the second quarter from a year earlier, according to research firm IDC. Amid the slowing market, Samsung has begun to invest in new areas of growth. While semiconductors have been a huge profit driver for Samsung, the technology giant is now looking at artificial intelligence and 5G, the next generation of mobile internet.Samsung said Wednesday it is planning to invest about 25 trillion Korean won ($22 billion) over the next three years into these new growth drivers. Samsung's share price has fallen over 8 percent this year.
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Release time:2018-08-10 00:00 reading:1264 Continue reading>>
Teardown Finds Big Increase in <span style='color:red'>Galaxy</span> S9+ BoM
  Samsung Electronics' Galaxy S9+ smartphone carriers an estimated bill of materials (BoM) cost about 13 percent above that of its predecessor, the Galaxy S8+, thanks to increased costs for DRAM and NAND flash memory and the smartphone's upgraded dual-lense mechanical aperture camera module, according to to a teardown analysis performed by IHSMarkit.  The BoM cost of the Galaxy S9+ is about $375.80, about $43 more than the Galaxy S8+, according to IHS Markit. An unlocked, 64GB version of the Galaxy S9+ retails for $839.99 on Samsung's website.  "Despite the higher cost structure for Samsung, the Galaxy S9+ offers consumers better specs at about the same price point as the Galaxy S8+, including a brighter screen and advanced camera technology," said Andrew Rassweiler, senior director of cost benchmarking services for IHS Markit, in a press statement.  IHS Markit also found that the Galaxy S9+ is among the first smartphones to feature Qualcomm's Snapdragon 845 processor, which contains an LTE CAT18 modem.  "The Galaxy S9+ and the Sony Xperia XZ2 are the first smartphones to use Snapdragon 845," said Wayne Lam, principal analyst for smartphone electronics at IHS Markit. "However, Samsung designed its own RF front-end interface, whereas the Sony model uses Qualcomm's RF360 solution."  The Snapdragon 845 accommodates peak LTE speeds up to 1.2 gigabits per second (6 carrier aggregation and 4x4 MIMO support), according to IHS Markit. The device is built in second-generation 10nm from Samsung Foundry and the complete bundled chipset including supporting components from Qualcomm is estimated to cost $67, IHS Markit said.  The Galaxy S9+'s 12-megapixel dual-lens camera includes the first variable-aperture system built into a smartphone, according to IHS Markit. The combined BoM cost for the smartphone's camera modules is $44.95, of which $34.95 is from the new primary camera, the research firm said.  "The extraordinary primary camera module in the Galaxy S9+ costs much more to manufacture than most camera modules we have priced in the past," Rassweiler said. "Camera technology improvements continue to be a primary budget focus and performance differentiator for smartphone manufacturers."  The IHSMarkit teardown of the Galaxy s9+ also uncovered security feature upgrades, including a new "Intelligent Scan" mode for unlocking the handset. The teardown also revealed that the Galaxy S9+'s upgraded AMOLED display carries a BoM cost of $79, the highest cost of any component of the device.  IHSMarkit has not yet performed a teardown analysis of the Galaxy S9+'s companion, the smaller Galaxy S9. A separate teardown performed by System Plus Consulting of France earlier this year found several hardware innovations in the Galaxy S9, despite criticism from analysts and market watchers that the handset is too similar to its predecessor, the Galaxy S8.
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Release time:2018-03-27 00:00 reading:1191 Continue reading>>
Hybrid Memory Cube Powers <span style='color:red'>Galaxy</span> Quest
  Radio astronomy is getting more data intensive, and Hybrid Memory Cube (HMC) is helping to process the large amounts of information being pulled from the sky.  Astronomy is one of the oldest observational sciences, said Simon Ratcliffe, technical lead for scientific computing for the Square Kilometre Array (SKA) in South Africa. It's possible to see only 20,000 stars with the naked eye through an optical telescope. “It's not a lot of data if you're a scientist," he said in a recent webinar. Radio astronomy, however, is turning into a data science.  Radio telescopes such as MeerKAT, under construction on the Northern Cape of South Africa, and the biggest and most sensitive in the southern hemisphere until SKA is completed in 2024, are quite data intensive. Ratcliffe said that even though only 16 out of 64 MeerKAT antennae are operational so far, it's been able to detect 1,500 new galaxies in a relatively quiet corner of the universe that astronomers have never been able to see before.  As the antennae are moved further and further apart, he added, you gain resolution and see finer details. Compound that with more powerful and larger antennae, and there's a great deal more data. A decade ago, an astronomer could download data to a laptop and work with it, but now there's so much data with current instruments it's become unfeasible to look at it, said Ratcliffe. The challenge is to figure out how to extract knowledge from all of the data. He describes SKA as a "moonshot" type of project. "It's going to be at least 10x bigger than what's gone before," he said. "It's pushing boundaries as a construction project but also as an [high-performance computing] project."  Francois Kapp, the sub-system manager for SKA's digital backend, said to illustrate where the challenges come in it's instructive to understand how signals are combined: A front-end digitizer does exactly what its name implies, taking analog signals and converting them to digital. This is done with every each of MeerKAT's 64 antennae, he said, with each stream coming in at 40 Gb per second. “The total input data rate is about 2.5 terabits per second."  As astronomers move to more modern, more sophisticated instruments, said Kapp, they need to keep up with this data rate in two ways: it requires increasing depth of memory as well as increasing widths of memory. “The lucky thing is you can actually distribute this memory," he said.  The algorithms are also simple, but data from each antenna gets combined and the data keeps coming in 24 hours a day. “We don't need much numerical precision, so that opens up opportunities, but on the other hand, we are severely power-limited," Kapp said.  The signal processing is where Micron's HMC comes into play in the form of SKARAB, the digital processing platform for the MeerKAT telescope. It succeeds the ROACH-2 (Reconfigurable Open Architecture), and features 3,600 signal processing elements. The high performance HMC allows the engineers to match processing power to memory size and data bandwidth.  SKARAB improves on ROACH with upgraded interconnectivity from a data rate of 10Gbps to 40Gbps expected from each the MeerKAT antenna. Kapp said it wasn't enough to simply add more memory. SKARAB boards are founded on field-programmable gate arrays (FPGAs), with new generations of SKARAB expected to become available every two to three years, matching the release of new FPGA chips. “FPGA is ideally suited for correlation," he said. “The problem we need to solve was memory to match the processing depth and width. Depth is easy as the chips keeping getting bigger, but the width has not." HMC's serial interface combined with FPGA's migration to serial interfaces, combined with the openHMC controller led to selection of HMC as the memory of choice for the SKARAB platform, Kapp added.  OpenHMC is critical to meeting to the data processing needs of both MeerKAT and SKA, said Juri Schmidt, a research associate in computer science at the University of Heidelberg. An open-source project developed by the German university's Computer Architecture Group, openHMC is a configurable, vendor-agnostic, AXI-4 compliant HMC controller that can be parameterized to different data-widths, external lane-width requirements, and clock speeds depending on speed and area requirements. “The complexity has shifted to the memory stack so it's up to the manufacturer to deal with that complexity," Schmidt said.  Even more important was the ability to build a host controller as buying commercial technology was not financially feasible and researchers would otherwise not have access to the technology, Schmidt added. “We've seen a lot of contributions to the controller. We need the open source community to drive these innovations." He credits the Micron Foundation for its support and access to the technology.  Steve Pawlowski, Micron's vice president of advanced computing solutions, said providing access to HMC technology to research projects such as MeerKAT and SKA provides valuable input for future development. “You get tremendous value collaborating with academia and collaborating with researchers," Pawlowski said. "The volumes may not be huge but they believe in the art of the possible."  Their feedback helps improve the product, Pawlowski said. “We know eventually that product will come into the mainstream," he said.
Release time:2017-06-19 00:00 reading:1022 Continue reading>>

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