三星欲出售自家Exynos处理器,最扎心的是联发科?

Release time:2018-01-25
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source:凤凰网科技
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三星电子计划开始向其他智能机厂商出售自主开发的Exynos移动处理器,以扩大其芯片平台的规模。

消息称,三星此举旨在提高其自主晶圆工厂的利用率,扩大公司在智能机芯片市场的份额,尤其是中端手机芯片。联发科现在正专注于中端手机芯片市场,很可能会受到三星这一激进举措的冲击。

2017年,三星全球智能机芯片市场份额排名第四,落后于高通公司、苹果公司以及联发科。不过,三星是否能够顺利进入中端智能机芯片市场,超过联发科跃居第三,很大程度上取决于三星能否向其客户提供附加服务,例如提供OLED屏幕、闪存、DRAM内存等产品,以及晶圆生产成本是否具有竞争力。

市场观察人士称,由于全球智能机出货量增速显著放缓,扩大自主处理器的使用范围是三星的一个重要市场策略。三星拟通过在其更多自主智能机机型中使用Exynos芯片,并向其他智能机厂商销售,提高其智能机芯片市场份额。这一策略预计能够让三星从2020年的5G网络正式运行中获益更多,并同时推动全球智能机芯片市场进入混战。

对于联发科来说,三星新施加的压力预计会打乱它在今年制定的商业计划,迫使其调整营销部署。

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